City of Marshall

Marshall, Texas New Signage for Community Touts Historic Downtown Charm

City of Marshall

fd2s developed a citywide wayfinding and identification signage program for Marshall, Texas, with a particular emphasis on welcoming visitors who are arriving on I-20 and directing them to the city’s historic downtown. Our approach to the project has been to develop a unified family of signage elements that reflect the city’s brand message and promote its history and old-world charm. This system also celebrates the many diverse elements that give the city life, including museums, educational institutions, and architecturally significant neighborhoods.

  • Categories: Civic/Campus
  • Client: City of Marshall

Related Projects